XQ.Avatar is an extraordinary sales and marketing tool delivering a highly interactive customer journey.
XQ.Avatar is our first product to be fully integrated and compliant with the NX3 sensor system.
The car is the focal point of the experience and serves as the central control unit within the virtual environment.
Push the gas pedal and interact with your driver-assistance systems with multiple control modes such as CAN-Bus, ODB2 or sensor technology - guaranteeing a reliable and fast connection, customisable for each vehicle type and individual use case.
Virtually real; realistic virtuality
XQ.Avatar integrates the material reality within the virtual world using MISHBILD, our patented algorithm for transitive mixed reality.
Sitting in a physical car is a familiar experience which we augment, based on the most intuitive and straightforward interaction metaphor there is: car windows. Inside the vehicle, there is only the material world - but outside the windows, you see a virtual city, a highway, the mountains or any other environment you can imagine.
XQ.Avatar has been developed and designed as a holistic experience following the "XR First" guidelines.
Each building is optimised for virtual reality, with each assistant's interaction and demonstration designed to create the best possible customer journey, improve customer understanding, increase satisfaction and thereby create more incentives to invest into modern safety and comfort solutions.
With the RT Editor Suite, we can bring any real existing assistant into the virtual world and thus create a "digital twin". Trial the EBA in a risky, realistic but fictious situation or demonstrate the snow-aware ACC on a hot summer day.
The environment, landscape and each building in the virtual world has been created using procedural generation and specific domain-knowledge of VR content. Inspired by the Central European architecture, we can create a familiar yet new environment, optimised for the demonstration of driver-assistance systems.
The RT Editor Suite creates roads and intersections within minutes. These roads comply with traffic rules and regional road traffic regulations, ensuring a road network in compliance with the law - one that can be used and understood by people, autonomous cars and driver-assistance systems.
